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With $2b valuation, Marqeta focuses marketing strategy on startups

Bank Innovation

A company that operates quietly in the background of popular financial apps and platforms is taking steps to become more visible.

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Magento Powers Xenon arc B2B Marketplace For SMBsĀ 

PYMNTS

Business-to-business (B2B) IT firm Xenon arc is launching an enhanced eCommerce platform for small and medium-sized businesses (SMBs) to improve their user experience when tapping services for the materials industry, the firm announced on Tuesday (Feb. The advanced B2B eCommerce solution is powered by Magento Commerce.

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How Unattended Retail Sells Loyalty

PYMNTS

If they donā€™t, theyā€™re forced to spend time and energy on additional marketing strategies to recruit the next batch of new customers. While brick-and-mortar stores can employ customer retention strategies, kiosk and vending machine operations donā€™t always have the same tools available. Unattended Loyalty .

Retail 162
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The Challenger Bank Playbook: How 6 Digital Banking Startups Are Taking On Retail Banking

CB Insights

These startups “challenge” the traditional incumbent business model by charging customers transparent low fees, providing faster services, and delivering a better user experience through always-available digital interfaces. Branch operating costs (OPEX) now exceed the revenue they generate.

Retail 78
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Facebook vs. Your Website

Social Assurance

I do not want to diminish the power that social media places in our marketing strategy, nor undervalue the real challenges we face as a society with social media. Still, any social media strategy has got to start with a good content strategy. The content you create is intended to do something. Donā€™t set it and forget it.

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Cybersecurity, Recruiting Tech Lead B2B VC

PYMNTS

-based B2B FinTechs led the way in this week’s investment roundup, with more than $212 million in new funding falling in the hands of startups targeting a range of enterprise operations. Agosto said it will add to its sales and marketing team, and promote its Skykit content management system solution. SeedLegals. announced $7.25

Capital 143
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FinovateSpring 2016 Live Blog ā€“ Day 2

William Mills

Diana Chin (HR & Operations). Customers can store all of their online profiles in one secure location to improve user experience. Whatā€™s the market strategy? Walk through the purchase experience. We spent a lot of time making a great user experience.ā€. Tim Dubes (VP, Marketing).

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