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Ally Financial Has Milennials to Thank for Its Impressive Retail Deposit Growth

Bank Innovation

s robust marketing strategy for its retail bank has paid off, as the bank today reported that half of its new retail customers were millennials. Of Ally Financial’s 230,000 new retail deposit customers via its retail side, Ally Bank, 126,500 were millennials, according to bank’s earnings report released today.

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A new digital bank needs a new customer service experience

Insights on Business

They use the Bradesco infrastructure, but they operate in parallel. Next was born to complement Bradesco’s strategy. Revamping the company’s internal structure is one of the first steps Bradesco took to achieve the goal of creating experiences that meet expectations of millennials. Social-based marketing.

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Despite Papyrus’ Closing, Stationery Retail Is Not All Doom-And-Gloom

PYMNTS

While it’s unclear yet if Papyrus’ e-commerce site and wholesale business will remain in operation, the business will be conducting liquidation sales at its stores.”. Millennials to the Rescue. Greeting card experts say it’s younger people and millennials, in particular, who have been keeping the industry afloat.

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Winning millennials: a tale of loyalty and convenience

Social Assurance

Because our quaint little shop operates solely on cash or check payments. In fact, one of our employees, Jordan (who happens to fall into the millennial category) never has cash either. If a business is touting itself on the small business scale, there are valuable dollars to be garnered in the millennial market.

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Millennial’s Matter to Bank Marketing

Long Lasting Ideas

A whopping 63 percent of millennials (ages 18 to 29) don’t have a credit card, according to a survey commissioned by Bankrate and compiled by Princeton Survey Research Associates International. How can bank marketers find creative ways to attract those 18-to-29 year old customers? Offer millennials the human touch.

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Laying the Groundwork for Growth

Gonzobanker

Customers expect to be able to use their mobile devices to do all their day-to-day activities, and strong digital capabilities can attract and retain not just millennials, but all new customers. Throwing money at new technology without a change to strategy or operations is a fool’s errand based on wishful thinking.

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Sometimes It Takes A Bagel

PYMNTS

Strike number two: Landlords weren’t all that keen on adding unnecessary cost to their operating budgets. Millennials, Villante explained, are willing to “set it and forget it” on auto pay for $3.95–$4.95 Adding a 2–3 percent fee to a high-ticket rental payment was a material hit that landlords were not eager to take on.

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