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Acquia Engage 2020 – Enhancements to the Marketing Cloud

Perficient

With Acquia Engage 2020 underway, the morning started with some exciting news about Acquia Drupal Cloud , but there are some big new things coming to the Acquia Marketing Cloud as well. The Acquia Marketing Cloud is the suite of tools that enable extended marketing functionality like personalization and marketing automation.

Marketing 294
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Chatbot Tracker: Are Payments The Missing Link To Chatbot Success?

PYMNTS

It’s nearly impossible to find a day where money isn’t flowing between retailers and consumers. The retail industry is in the nascent stages of seeing the impact of what’s been dubbed “chat commerce.” The digital storefront has a lot of different paths for customers and how they connect to retailers.”.

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Revel Systems And Punchh Team Up To Enhance iPad POS

PYMNTS

Revel Systems , the maker of an iPad point-of-sale management tool for brick-and-mortar retailers, food businesses and other industries, announced on Tuesday (Sept. 6) it is partnering with Punchh , a provider of mobile engagement, CRM and marketing automation technologies for restaurant chains.

System 100
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Can An ‘Agnostic’ Platform Help eCommerce Merchants Make It?

PYMNTS

Consumers have more options than ever when it comes to shopping for the right product or solution online. To add to that marketing enigma — if a merchant does make it down the conversion path, if the payment process is complicated, consumers may still abandon the transaction altogether. Turning Traffic into Transactions.

Tools 122
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FUEL CYCLE Fuels B2C Relationships

PYMNTS

The data collected through these online communities gives brands the insights they need to make real-time decisions that serve the commerce king: the customer. PYMNTS: Can you show me some data or proof points on how the company has helped retailers? — as if they were on a social network. Please provide some client examples.

Branding 103
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Can fintechs enhance your bank’s marketing campaign?

Independent Banker

Kathy Strasser of IncredibleBank is evaluating marketing campaign management platforms. Customized, well-thought-out interactions—especially in the online banking space—are integral to wooing new customers and retaining existing ones. Photo by Janimal Photography. They expect choice, convenience and an experience personalized for them.

Fintech 136
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Q2 Acquires Gro Solutions: So What?

Gonzobanker

Add this string of purchases to what Q2 developed internally, including: Digital transactional banking: Retail, small business, and commercial customers on a single platform across all device types. If Q2 solves online account opening experience, then that minimizes some ROI justification for a Salesforce add.

Fraud 111