Growth Loops – The New Way To Grow Bank Product Sales
South State Correspondent
MAY 2, 2022
As a result, bankers love the idea of a sales funnel – put enough prospects at the top of the funnel, and a certain number of customers will fall out the bottom. Here is a fun exercise – Ask a bank product team, “How do you grow customers?” Neither the product staff nor the marketing staff knows what they don’t know.
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