Building A Digital And Subscription Community For Hockey Parents
PYMNTS
NOVEMBER 26, 2019
The company’s largest target market is the 12-and-under age group. The Marketing Strategy . The company typically looks for hockey parents — particularly hockey moms with children around the age of 12 — for its targeted marketing. That, Laine says, has proven to be the best marketing channel as of today.
Let's personalize your content