Long Lasting Ideas

FEBRUARY 23, 2016

You could do the same, depending on the things that matter to your community. Conduct a contest with local high schools to create a mural on the building that not only tells the story of your community, but it gives your bank a chance to share its message. It also tells the community that you care. Hit the shot, win a car.

Branding 40

Branding Alabama Community ATM 40

Long Lasting Ideas

FEBRUARY 16, 2016

The Independent Community Bankers Association and BankMarketingCenter.com offer some great ideas that BankMarketingCenter.com can help you plan and implement great digital marketing. Advertise and promote a webinar using social media aimed specifically at entrepreneurs on how to create a small business and how your bank can help.

social media 40

social media Community Tools Strategy 40

Social Assurance

DECEMBER 4, 2020

Our Annual Marketing and Compliance Survey and Report sought to better understand how some of these changes affected the financial services industry and how community financial institutions responded to the challenges. For more in-depth insights, be sure to download our marketing and compliance report by clicking the link below.

Compliance 15

Compliance Marketing Report social media 15

William Mills

JULY 26, 2018

Understanding your marketing goals will help better focus your video marketing strategy and decide when video is the best option. This is the most direct way to communicate everything you want viewers to know about your business. Lead Nurturing. Email Promotion.

Video 41

Video Marketing social media Fintech 41

CFPB Monitor

AUGUST 6, 2018

Aimed at “senior executives in banking organizations,” the Bulletin is published by the FRB’s Division of Consumer and Community Affairs with the intent to provide high-level summaries of various consumer protection issues and to enhance the transparency of the Federal Reserve’s consumer compliance supervisory program.

Compliance 68

Compliance Risk Management Lending Training 68

Social Assurance

NOVEMBER 16, 2020

Recognize the need for greater effort in developing content strategies in order to lift your social media game. We recently addressed the changing nature of marketing and what it means for financial brands. How do you effectively update your marketing strategy? Marketing and Compliance Survey Insights.

Marketing 15

Marketing social media Marketing Strategies Branding 15

Social Assurance

MARCH 8, 2021

It is no secret within the financial services industry that, between CRA requirements and community banking and credit union philosophies, financial brands have been giving back to their communities for years. As marketers, we are storytellers, and most financial brands have tremendous stories and histories to tell.

Branding 15

Branding Strategy Community Study 15