Community Marketing Strategies social media Video 
The Financial Brand
NOVEMBER 6, 2023
This article How This Small-Town Bank Boosted Its Video Views on Social Media by 800% appeared first on The Financial Brand. Paducah Bank created a 'social media room' in fall 2022, as part of a strategy to produce more videos and boost community engagement.
Perficient
SEPTEMBER 8, 2020
Gifs (aka Graphics Interchange Formats) are short, repeated video clips that have modernized the way viewers consume media content. The sweet spot between images and video, gifs are an easy way to connect directly with your audience. See open jobs or join our community for career tips, job openings, company updates, and more!
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Independent Banker
FEBRUARY 28, 2023
Photo by Radachynskyi/Adobe Using ICBA’s Marketing Communications Toolkit, your community bank can tell its story with intention and precision. For the banking industry, marketing can be finicky. It offers professional tips that will help fine-tune your approach and set your marketing strategy up for success.
Independent Banker
OCTOBER 31, 2021
Measuring the success of your community bank’s campaigns can lead to greater ROI, increased conversion rates and a game plan for future initiatives. From mailers and e-newsletters to social media posts and events, there are countless ways to spread the word about your community bank and its offerings. By Taylor Hugo.
William Mills
JULY 26, 2018
Videos are fast becoming an essential means of marketing for FinTech and B2B businesses as their prospects tend to have shorter attention spans and less time to gather information in general. When executed correctly, video marketing is a powerful tool that can engage your financial industry audience and drive sales.
PopularBank
MAY 15, 2020
Small businesses are the lifeblood of our communities – and our economy. Some tips include: Stay active on social media. With over 3 billion regular social media users prior to the pandemic, social media is the place where everyone finds entertainment and to reignite a sense of community.
South State Correspondent
SEPTEMBER 20, 2022
One of the most talked about subjects was what should be the overall marketing budget and what an optimized marketing budget should look like by channel. This is the power of networking at these conferences, as you can collect insights that you can’t do over video conferences. Bank Marketing Lesson 4: Empowering Marketers.
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