Fleet Feet: Running Shoe Retailer Sprints With Technology
PYMNTS
OCTOBER 5, 2020
Americans are exercising through the pandemic. Despite its 37 -state footprint, Werder noted that Fleet Feet thinks of itself as both a national brand and a community retailer. The company’s marketing philosophy is "hyperlocal at scale,” he said, and that concept is also reflected at a national level.
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