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4 trending social media tips to know

Independent Banker

The Social Bankers, a collective of community bank marketers, offers inspiration, information and professional development advice to community bankers focused on marketing and social media. We asked them for their need-to-know social tips. By Julie Kendrick. Martinson observes. “We

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Facebook Faces Billions In Possible GDPR Fines

PYMNTS

As reported, the social media giant was hacked through a vulnerability in the Facebook source code, which gave the attackers the ability to steal access tokens, which they in turn used to keep Facebook subscribers logged in. Banking, Eyed by the Fed. community banks and small business lending.

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The power of “old-school social media”

Long Lasting Ideas

It’s not a letter from his CEO, the President of the United States or a celebrity. And what in the name of holy matrimony does a rejection letter have to do with bank marketing? It’s about old-school “social media’. I have a friend, a retired executive for a well-known global brand. So what’s the point?

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CEO Roundtable: Ideas for a successful 2023

Independent Banker

We recently spoke with community bank CEOs from across the country to gain insights on how they’re proactively positioning to manage risks and take advantage of growth opportunities in the coming year. Following some respite in 2022, community bankers are bracing for a tougher economic landscape ahead in 2023. Koger Propst.

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Bank Marketers: Are You Connecting with Seniors to Meet Their Needs?

Long Lasting Ideas

While much of the advertising dollar goes to the prized 18-to-35 demographic, Bill Murtha’s recent post on mature adults gives powerful witness as to why marketing to mature adults is critical, especially for community banks and credit unions. Nearly 8,000 people turn 65 daily in the United States. Estate Planning.

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Innovation All the Time

Independent Banker

Even with technology’s increasing influence on retail banking, it’s not typical for a community bank to have one of its most senior and trusted executives concentrate primarily on leading consumer product and payments innovation. billion-asset, 85-branch community bank based in Rockland, Mass., is not typical.

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Predicting the Next Banking Crisis Is a Fool’s Game. Not Learning From the Last One: Equally Foolish

Jeff For Banks

The early 1980s was a difficult time for the United States, as consumers faced rising prices, high unemployment, and the effects of a supply shock—an oil embargo—which caused energy prices to skyrocket. Although community banks did not lend to sub-prime borrowers in any meaningful way, did we participate?

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