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Taking a Community Bank National Demands a Niche and a Strategy

The Financial Brand

Building innovation on a basic bank chassis to produce fresh growth and expansion means venturing beyond your institution's comfort zone. The post Taking a Community Bank National Demands a Niche and a Strategy appeared first on The Financial Brand.

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Jody Guetter Joins Social Assurance as Chief Marketing Officer

Social Assurance

For bank marketers, vendors are synonymous with risk assessments, compliance hurdles, financial analysis and reference checks – not to mention a whole lot of paperwork and expense. Given this, why on earth would a bank marketer ever jump ship and start working for a bank vendor? The decision wasn’t made lightly.

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Tips & Insights on Creating (or Recreating) Brand Buzz in Banking

The Financial Brand

Community banking has plenty of innovation potential, but often it takes leaving the traditional banking mindset to find the opportunities. The post Tips & Insights on Creating (or Recreating) Brand Buzz in Banking appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

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You Don’t Know Jack!

Gonzobanker

.” Sensing that I had won yet another debate regarding banking, I eased off the gas pedal and said to my friend: “So you see, you don’t know Jack. And as I look around the industry, it’s the mega-banks and fintech startups–not the community banks and credit unions–that are doing something about it.”.

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Q&A: What Search Engine Optimization Can Offer the Financial Services Industry

Banking 2020

This reason, among many others, is why marketers know that it’s something they need to pay attention to, if they aren’t already. Sabrina: Angie, I’m first curious about how you got involved in search marketing. Mobile should be at the forefront of your plan and definitely at the forefront of your search marketing strategy.

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Q&A: What SEO Can Offer the Financial Services Industry

Banking 2020

This reason, among many others, is why marketers know that it’s something they need to pay attention to, if they aren’t already. Sabrina: So given your experience and the time that you spent in the industry, why do you think search marketing is so important these days? What do you find interesting about it? Sabrina: That makes sense.

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Get These EOS Tools for Banking

South State Correspondent

In the last article, we covered the basics of EOS ( HERE ), the Entrepreneurial Operating System, and how some banks use it to improve productivity. EOS is a comprehensive business system that empowers a leadership team to run a more successful bank. This average cost is $338 per meeting for a $ 1B asset-sized community bank.

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