Accenture

MAY 22, 2019

Tim brings a unique perspective to treasury management services, having worked in industry, for solution providers and in consulting, helping commercial banks meet changing client expectations with new product and market strategies. In fact, a recent Accenture study examined digital-focused banks versus the rest. The road ahead.

Payments 150

Payments Customer Experience Survey Capital 150

South State Correspondent

SEPTEMBER 20, 2022

Another popular tactic was that since many banks are ahead of budget this year due to the faster than anticipated rise in margins, many banks are increasing spend on technology and marketing in the back half of this year to set themselves up for success in 2023. He made an interesting point – “boring companies pay a premium.”

Conference 195

Conference Marketing social media Data 195

Social Assurance

JANUARY 11, 2021

As financial marketers finalize their 2021 marketing plans, the focus for the the new year will center on executing new organizational goals, addressing changing consumer demands and behaviors and learning and experimenting with new marketing channels and tactics in evolving their marketing strategy.

social media 15

social media Branding Trends Tools 15

Social Assurance

JANUARY 11, 2021

As financial marketers finalize their 2021 marketing plans, the focus for the the new year will center on executing new organizational goals, addressing changing consumer demands and behaviors and learning and experimenting with new marketing channels and tactics in evolving their marketing strategy.

social media 15

social media Branding Trends Tools 15

CB Insights

DECEMBER 14, 2017

The Honest Company’s content marketing strategy that drives 151,000 visits from pre-qualified customers. Most of the D2C companies that we studied focus on selling only a handful of different products, and many started out with just one. Los Angeles : The arts capital of the world. The long-tail playbook has won.

Video 78

Video Branding Company Strategy 78

CB Insights

JUNE 7, 2018

Psychographics is the study of consumers based on their activities, interests, and opinions (marketers call these AIOs). Psychographic marketing, which plays on subconscious personality characteristics, is perfectly suited to help advertisers capitalize on impulsive decision-making. CoreHealth Technologies / PatientBond.

Marketing 78

Marketing Data Analytics Examples 78