Perficient

JULY 20, 2020

What are marketing personas versus UX personas? UX personas expose your audience as complex and emotional human beings who don’t always follow a logical path in making their healthcare decisions. UX personas have a real name – John, Simone, Anita – so that you build a relationship with them.

UX 332

UX Meeting Groups Data 332

PYMNTS

JANUARY 3, 2017

Retail is a dog-eat-dog world, operating at times on the thinnest of margins. Rewards can help lure customers to a brand and keep them there. I think merchants and issuers alike see the value of rewards in creating a storyline for customers, enhancing the relationship with the brand and driving stronger loyalty,” he added.

Retail 137

Retail UX Cards Branding 137

CB Insights

AUGUST 2, 2018

PayPal subsidiary Venmo’s forthcoming Venmo Card operates in a similar fashion. These companies have been able to generate these signups through three channels: card design, rewards, and application UX. When users shop at any of the 200+ brands Acorns has partnered with, the brand will provide “cash forward.”

Cards 71

Cards Fintech UX Strategy 71

PYMNTS

OCTOBER 13, 2016

Vodafone is the third-largest mobile operator in the U.K. Operator East Japan Railway Company alone served 17.4 According to Media and Services UX, (MSX) group at Strategy Analytics, three-quarters of mobile payment users in China do so in physical stores daily. Digital Currency – Millennials Just Aren’t That Into You.

Mobile 100

Mobile Payments Apple Samsung 100

Gonzobanker

DECEMBER 20, 2019

The workplace a millennial will most confuse with Silicon Valley – Live Oak Bank in North Carolina. Even with worries around an allegedly discriminatory algorithm, Silicon Valley UX met big bank Wall Street money in slick onboarding that has our attention. The Branding Name-Thud Award – Goes to BB&T + Suntrust becoming Truist.

Idaho 148

Idaho Conference Data Marketing 148

CB Insights

OCTOBER 10, 2017

An explosion of new consumer finance brands is transforming how people save, spend, and manage their money. Ninety-two million millennials will soon be in what Goldman Sachs calls their “prime spending years.” Robinhood’s clutter-free user interface design is flypaper for millennial audiences. trillion in annual spending.

Tools 78

Tools Millennials US Maine 78