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Private Labels Have Their Roots In Coffee And Hats

PYMNTS

The most popular time of the day when people drink coffee isn’t just a factoid: It’s a viable marketing strategy. When the iconic Great Atlantic & Pacific Tea Company (A&P) was looking to brand its bulk Brazilian coffee in 1919, it asked consumers when they drank coffee. As JCPenney grew, so did its private brands.

Branding 119
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Study Shows Gen Z Surprisingly Prefers In-Store Shopping

PYMNTS

With all of the connected devices enabling less interaction with others, the big struggle everyone has been talking about for the last year has been the online versus brick-and-mortar shopping. In its Evolution of Retail, 2017 Generation Z Shopper Survey, the company looked at shopping habits for the younger post-millennial generation.

Study 114
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Big Banks Are Deposit Vacuums: How Other Institutions Can Slow the Flow

The Financial Brand

Disconnect between the views of Millennials and community banking leaders over rate sensitivity gives handful of institutions a big opening. The post Big Banks Are Deposit Vacuums: How Other Institutions Can Slow the Flow appeared first on The Financial Brand.

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Pandemic Leads D2C Pet Brands To Navigate Digital Shift

PYMNTS

It is a $75 billion industry dominated by millennials and ripe with opportunity for direct-to-consumer (D2C) brands. Several of them are navigating changes in the market brought on by the pandemic-led digital shift. A Korean company called Pluto Electronics has crafted a unique strategy entering the U.S.

Branding 166
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Brands Court 26-Year-Old Consumers With Classes, Online Tutorials

PYMNTS

Forget older shoppers – when it comes to the target audience retailers have set their sights on, it’s the 26-year-old millennials. But it’s not just Scotts that is courting the age group by holding classes and online tutorials to teach them skills like mowing the lawn, using a tape measure, mopping the floor and even hammering a nail.

Branding 102
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Disrupting The CPG Industry: How Brands Can Adapt To The Future Of Packaged Goods

CB Insights

Consumers are now buying CPG goods online, via mobile, at the office, through on-demand delivery, in meal kits and personalized services, by using smart home and voice technology, and more. New CPG business strategies on the rise. Thousands more startup CPG brands aim to reach the heights of Chobani, Halo Top, and Dollar Shave.

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FinovateSpring 2016 Live Blog – Day 2

William Mills

Do no go online and get another online loan. Under the scenario the consumer can transfer much-needed cash as well get cash (that was earned, not paid yet) so no payday or online lending debt is added. Showing using a brand new device on a brand new connection. Tim Dubes (VP, Marketing). How does this work?

Video 40