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Deep Dive: How Loyalty Innovation Improves Member Relationships, Boosts Brand Awareness

PYMNTS

This month’s Deep Dive examines loyalty programs’ significance for retaining members, generating customer referrals, adding cost efficiency and enabling user-generated content, such as ratings, that can help boost brand awareness. percent of CU members in the survey said they would prefer their CUs to not innovate at all, while 76.3

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Open Banking and Ecosystems

Cisco

Open banking allows third-party financial services companies to access consumer banking, transaction, and other financial data via the secure use of APIs. It is about opening up information to spur innovation of third-party providers to build new, added-value offerings. Open banking made this possible. Open banking happened.

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How A Digital Makeover Could Be Key To CUs’ Member Acquisition Plans

PYMNTS

Competition for customers — especially millennials — from larger banks and FIs has long required credit unions to keep pace with their more innovative counterparts. This often means providing digital solutions and convenient banking options despite smaller technology and innovation budgets, however.

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In Banking Innovation, Eyeing The Needs Of The ‘Digital Native’

PYMNTS

They’re kind of caught in this almost like an identity crisis because the large banks have secured a message that size matters. The small banks have secured a similar message but for different reasons.”. “And I know that this is a very overused cliché, but they are ‘too small to be big, too big to be small.’ and beyond.

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Six Ways To Become Consumers’ Favorite Financial Institution

The Financial Brand

The post Six Ways To Become Consumers’ Favorite Financial Institution appeared first on The Financial Brand - Banking Trends, Analysis & Insights. Here are six essential methods banks and credit unions can adopt to keep people happy.

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FinServ At The Intersection Of ‘Expertise, Functionality And Experience’

PYMNTS

Some of them surround the issue of payments security. The company rolled out a new tool last June, Verifast: Palm Authentication, which uses biometric identification technology for financial institutions to assure the identity of customers visiting their brand locations. “Security tends to always be a requirement.”

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Finovate Fall 2016 Live Blog – Day 1

William Mills

Integrated with major retailer API’s like Amazon, eBay, Best Buy and several other aspirational brands. From their web site: Swych’s patent pending mobile gifting platform enables users to send “Swychable” gifts from their mobile device that can be instantly redeemed for electronic gift cards of more than 90 popular brands.

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