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Deep Dive: How Loyalty Innovation Improves Member Relationships, Boosts Brand Awareness

PYMNTS

This month’s Deep Dive examines loyalty programs’ significance for retaining members, generating customer referrals, adding cost efficiency and enabling user-generated content, such as ratings, that can help boost brand awareness. percent of CU members in the survey said they would prefer their CUs to not innovate at all, while 76.3

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In Banking Innovation, Eyeing The Needs Of The ‘Digital Native’

PYMNTS

They’re kind of caught in this almost like an identity crisis because the large banks have secured a message that size matters. The small banks have secured a similar message but for different reasons.”. “And I know that this is a very overused cliché, but they are ‘too small to be big, too big to be small.’ and beyond.

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FinServ At The Intersection Of ‘Expertise, Functionality And Experience’

PYMNTS

For Fiserv, a focus on financial services innovation means a focus on the end-user experience. Last year, the company won not one but two awards at the PYMNTS Innovation Project 2016 Awards, nabbing Gold for Best Check Innovation and Gold for Best Debit Innovation.

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Finovate Fall 2016 Live Blog – Day 1

William Mills

Integrated with major retailer API’s like Amazon, eBay, Best Buy and several other aspirational brands. From their web site: Swych’s patent pending mobile gifting platform enables users to send “Swychable” gifts from their mobile device that can be instantly redeemed for electronic gift cards of more than 90 popular brands.

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37 Corporate Innovation Labs In Finance

CB Insights

We’ve written about corporate innovation theater before — and how sometimes corporate innovation goes wrong. Key people: Chris Curtin, Chief Brand & Innovation Marketing Officer; Shiv Singh, Senior Vice President of Innovation & Strategic Partnerships. FIS Global — FIS Innovation Lab.