Remove Branding Remove Innovation Strategies Remove Payments Remove Retail
article thumbnail

With podcasts and billboard ads, Brex focuses on brand building

Bank Innovation

Corporate card and financial product startup Brex is best known as an enabling platform for businesses, with a focus on startups. The three-year-old company, which is reportedly valued at $2.6 billion, initially spread the word about its offerings through word-of-mouth referrals. But that’s quickly changing.

Branding 221
article thumbnail

Wirecard sets its sights on global expansion

Bank Innovation

The German financial services provider is advancing these plans through new product offerings, including cashierless checkout technology for retailers, a payments app for U.S. brands and retailers, and efforts to support China UnionPay‘s expansion to new markets. Wirecard is taking aim at Asia and the Americas.

America 150
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

‘Partners in the driver’s seat’: How Green Dot is differentiating its platform offerings

Bank Innovation

As large tech and retail brands like Uber, Stash and Walmart roll out banking products, Green Dot is the bank partner, quietly operating in the background.

Branding 170
article thumbnail

Weekly Wrap: Banks tackle crisis CX and stand-alone brands

BankInovation

This week, Bank Innovation took a look a Verint report that ranked some of the country’s biggest banks based on their crisis customer experience during the COVID-19 pandemic. Smaller banks, meanwhile, are pursuing stand-alone brands despite the fact that bigger banks have stumbled with their own digital offshoots.

article thumbnail

Is Challenger Bank Chime the Future of Retail Banking?

The Financial Brand

The post Is Challenger Bank Chime the Future of Retail Banking? appeared first on The Financial Brand. The Chime juggernaut received a rocket boost from COVID's impact on consumers. What bankers must know about this tech-powered 'alt bank.'.

Retail 40
article thumbnail

Capital One’s Eno evolves to give proactive advice 

Bank Innovation

Capital One is determined to turn its digital assistant Eno into an affable, personal finance watchdog to build loyalty between the brand and customers. Three years after Eno’s launch, the bank is adding capabilities that go beyond simple balance inquiries to proactive insights on customers’ spending behaviors.

Capital 322
article thumbnail

How Rising Bank hit $150M in deposits in one year

Bank Innovation

Rising Bank, which is Midwest BankCentre’s digital-only brand, goes to pains to ensure customers get routed to a real person, even if the CEO is […]. The inability to reach someone outside of business hours is a source of friction for some digital bank customers, but Rising Bank wants to set itself apart through one-on-one attention.