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How Experiential Retail Is Giving Physical Stores An Edge

PYMNTS

As 2020 unfolds, the retail business has been dramatically altered. But with consumer spending holding steady, it’s important for retailers to grasp the opportunity to create innovative ways to get, keep and grow customers. So, what constitutes experiential marketing for retailers? Wine and cheese for the shoppers?

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Neiman Marcus Builds ‘Multi-Level Retail Experience’ Amid Luxury Transformation

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Luxury department store retailers are combining digital shopping technology with dining experiences in their latest locations as part of their overall innovation plans. Neiman Marcus is gearing up to open what it describes as a “multi-level retail experience” at a new development in Manhattan.

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2019: The Year Of Retailer And Delivery App Collaborations

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This year, apps aimed to make it easier and more convenient for consumers to order their favorite foods and sundries, with restaurants and other retailers tapping into delivery. To help bring these options to more consumers, retailers and technology companies decided to join forces. and Chicago.

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Retail Pulse: Starbucks Opens NYC Roastery; Amazon Eyes London For Amazon Go

PYMNTS

Retailers are bringing experiential stores to big cities, and Starbucks is no exception: The coffee chain was set to open its Starbucks Reserve Roastery New York City on Friday (Dec. With premium coffees, teas, mixology and the iconic Milanese Princi Bakery, it serves as a Starbucks brand amplifier and a platform for future innovation.”

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Post-Toys R Us, Retailers Vie For Experiential Toy Shoppers

PYMNTS

Retailers are doubling down on toys amid a gap in the market left by the bankruptcy of Toys R Us. toy retailer Hamleys , for instance, is eyeing a potential New York City location for a flagship store. The atmosphere comes as brick-and-mortar retailers have to differentiate themselves from their eCommerce counterparts.

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Retail Goes Remote

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It’s what’s turned the retail word upside down as consumers with their mobile devices have decided they’d rather buy from their couch with their mobile phone than schlep to the mall. In other words, kick the door wide open to remote retail. Meeting the consumer where they are. That’s the mantra of innovators everywhere.

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Kroger And Walgreens Expand Pilot To Include Kroger Express, Home Chef Kits

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and Walgreens announced Tuesday (December 4) that the two are expanding a pilot announced in October to introduce Kroger Express and Home Chef retail meal kits. In a press release , the two companies said the concept will offer 2,3000 Our Brands and national products such as meat, dairy, grocery and meal kits. “We The Kroger Co.

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