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Data Is Key Across the Sales Enablement Platform

Perficient

Similarly, other applications such as reporting, compensation, analytics, and predictive modeling benefit from ‘golden copy’ data that is stewarded upstream in the client data hub. As such, a data-driven sales organization can create value for marketing, customer support, product teams, and corporate strategy. Data Governance.

Data 322
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Are Banks Missing the Mark on Message?

Gonzobanker

Instant credit decisions and Amazon purchasing have birthed customer expectations of smarter and faster interactions based on behind-the-scenes analytics they never even see. In keeping with this trend, at a recent industry roundtable, half of the executives in the room were in the process of deploying a new marketing automation platform.

Analytics 110
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GonzoBanker Awards 2017

Gonzobanker

BNC shareholders got a terrific premium, a 47% dividend increase, and a continued leadership role for Richard D. Platoon Talent Leadership Award – Goes to WSFS Bank ’s Lisa Brubaker who, at Finastra ’s client conference, pointed to hiring more free-wheeling advisory talent in branches, “backstopped by a sergeant.”.