Financial Brand Forum 2019: 5 Wins in 5 Minutes
Gonzobanker
APRIL 24, 2019
Hosting marketing and sales execs at Caesars Palace is kinda asking for it, isn’t it? A few nuggets: Marketing spend is the one place where banks can innovate quickly vs. waiting for long-haul tech and people-based transformations. Umpqua Bank ’s Rilla Delorier had to follow that. Let’s just call it.
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