William Mills

JANUARY 14, 2016

Content marketing has rapidly emerged as a key marketing strategy within the fintech industry in a relatively short time. I vividly remember my content marketing conversations with clients in early 2014. Our clients had no idea what content marketing or HubSpot encompassed. Content marketing has arrived!

Marketing 41

Marketing Fintech Marketing Automation Marketing Strategies 41

Long Lasting Ideas

JANUARY 5, 2015

In the age of Apple Pay, Google Wallet, and online banking, the old assumptions are shattered. Believe it or not, this is a slice of the market that in some cases has never opened the doors of a bricks-and-mortar branch bank or learned how to write a check. This is the most indebted class ever. Give young people a voice.

Marketing 40

Marketing Millennials Community Bank social media 40

PYMNTS

AUGUST 31, 2016

And nothing is worse than a bad product launch or poorly planned marketing strategy. Just ask NBA superstar James Harden , who has been the subject of intense online ridicule this past week or so after images of his first-ever, Adidas-designed sneaker leaked online.

San Diego 100

San Diego Portland Wyoming Oregon 100

PYMNTS

JUNE 9, 2018

and the World Cup (like in 2014, when the U.S. to the global advertising market, according to Zenith. In particular, it is looking to see how its advertising efforts are bolstering their attempt to grow its share of the mobile commerce market, as well as to encourage consumers to use their Visa cards, instead of cash, around the world.

Regional 109

Regional Retail Branding Marketing 109

Accenture

MAY 22, 2019

Tim brings a unique perspective to treasury management services, having worked in industry, for solution providers and in consulting, helping commercial banks meet changing client expectations with new product and market strategies. percent between 2014 and 2016. And the cost of entry into the market is low for them.

Payments 150

Payments Customer Experience Survey Capital 150

CB Insights

DECEMBER 4, 2019

In parallel, Amazon has made several fintech investments, mostly focused on international markets (India and Mexico, among others) where partners can help serve Amazon’s core strategic goal. Table of Contents: Amazon’s product strategy. Market strategy outside the US. Continue to reduce any buying/selling friction.

Cards 101

Cards Lending Strategy US 101

Fintech Labs Insights

JANUARY 26, 2016

MX appointed Don MacDonald to lead marketing and branding efforts and develop marketing strategies to help bank clients enhance the account holder experience. He has the skills, experience and proven track record to continue to evolve our marketing organization, build the MX brand and drive accelerated growth for the company.”.

San Francisco 12

San Francisco Utah User Experience New York 12