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Vans Skates Into LA With Community-Driven Concept

PYMNTS

The brand is well-known for using its community of skateboarders for design ideas and marketing. store opening signifies a new Vans chapter as we continue our mission and commitment to being community- and experience-focused,” said Carly Gomez, VP of marketing, Americas at Vans. Our downtown L.A. “Downtown L.A.

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Bank Innovation Completely Overhauls 2018 Conference Agenda

Bank Innovation

In addition to fireside chats, startup demos, and general sessions, Bank Innovation’s 2018 conference has added a pre-conference workshop on how to build an innovation team, added even more time […].

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SMBs Refocus On The ‘Four Ps’ — Especially Payments

PYMNTS

That means digitizing all aspects of their businesses from marketing to all facets of daily operations, from consumer-facing outreach to payments in the back office in order to stay connected to consumers and communities. Fine-Tuning Marketing And Reinventing The ‘Four Ps’ . If we have a product or service, we’re marketers.”.

Payments 167
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For Visa, She’s Next Is What’s Next

PYMNTS

Visa said Monday evening at a New York gathering in anticipation of the launch that events through a year-long campaign will include interactive workshops, tailored on a community-by-community basis. 30 kickoff in Atlanta will include access to experts from Visa and entrepreneurs operating both nationally and globally.

Atlanta 189
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10 Data-Driven Ideas To Increase Branch Engagement

South State Correspondent

The operative question is: given online and mobile banking, what is the new role of the branch? At an average of $1 million per year to operate, the branch is the most expensive per unit channel in banking, given that a good branch serves 2,000 to 3,000 customers. Branching is expensive – banks need to use the asset wisely.

Data 195
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32 Corporate Innovation Labs In Retail

CB Insights

SPACE10 invites people from the worlds of art, design, and technology to work on research projects that result in a range of Ikea prototypes, exhibitions, events, and workshops. The Home Depot also operates a secondary lab out of Austin called BlackLocus. Notable Projects: Kellogg’s NYC has embraced social media.

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Killing Strategy: The Disruption Of Management Consulting

CB Insights

The early consultants changed that by using market research and data analysis combined with niche expertise to help companies manage their supply chains, improve their product positioning, and enter new markets to beat their competitors. Consultants did this because clients weren’t. From the FAQ for BCG’s Gamma program.