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Taking A Sharing Economy Approach To Hotel Booking

PYMNTS

The company’s target market includes Gen Z and millennials. The company offers rooms in markets like New York, San Francisco, Nashville, New Orleans, Chicago and Orlando. Their profiles will display a blue checkmark once they are verified.

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Just _ Me: Venmo Launches New Branding Campaign

PYMNTS

According to Venmo’s Head of Marketing, Kasia Leyden, the idea is to put users’ stories front and center, making the money transfer company the only brand that can fill the blank in whatever occasion they’re sharing. Just _ for everything else,” reads the side of a bus in Nashville. It’s called the “Blank Me” campaign.

Branding 112
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Belle Cares’ Unusual Approach To Beauty On Demand

PYMNTS

Which can make Belle Cares, an on-demand firm that offers professional beauticians who make house calls, seem like something of a surprise on first glance because the Nashville-based startup’s customers are not young by any definition. These days, the only way to access Belle Cares would be as a Nashville or Tennessee resident.

Nashville 123
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Sales Were Up, Foot Traffic Was Too — But Lowe’s Disappointed Investors

PYMNTS

housing market and the increasing transition of the millennial generation into home ownership mode. Lowe’s also plans to grow its supply chain by opening its first direct-to-consumer fulfillment center in Nashville, Tennessee. As of the close of the market yesterday, Lowe’s shares climbed more than 25 percent from a year ago.

Nashville 100
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Turning Restaurant Payments Invisible

PYMNTS

He noted that for millennials, who use mostly debit cards that are tied directly to their bank accounts, turning over that card to a bartender isn’t easy. AM: That’s something we took an in-depth look at when we decided to start our initial marketing push and telling the market about BarFrog, both on the bar side and consumer side.

Payments 164
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The 2019 GonzoBanker Awards

Gonzobanker

The company’s market capitalization, which after declining to less than $600 million in the 2009 recession, has now grown to almost $3 billion. This was a terrific combination of two education-focused cooperatives across both Southern and Northern California markets. It’s early but it’ s a great entry to the market and our industry.

Idaho 148
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12 Industries That Will Thrive Thanks To Millennials

CB Insights

Popular media coverage of millennials often fixates on the industries the generation is allegedly killing and their supposed fiscal irresponsibility. Some industries benefiting from millennials’ increased spending power, such as travel, reflect well-worn Gen Y tropes like the general preference for “experiences” over things.