Abrigo

OCTOBER 15, 2014

Groupe BPCE, France’s second largest bank (by customers), has utilized the API of the global social media giant Twitter to allow their customers to transfer money via a tweet. Offering convenient ways to bank can be an appealing option to draw in those new customers, particularly for the millennial generation.

social media 150

social media Apple United States Innovation 150

PYMNTS

JULY 4, 2018

They are a two-female founder team, still something of an anomaly in the Valley, where young men in their 20s still manage to snap up the lion’s share of the funding. A lot of younger millennial parents are turning to Google to find answers to these questions,” adds Halsall. “So But Sara Mauskopf and Anne Halsall were also different.

Google 115

Google social media Community Capital 115

PYMNTS

APRIL 30, 2018

Home shopping used to mean something quite different in the United States than it does today. Hosts are present and accessible across social media — particularly Facebook and Instagram — and the content on-air is also broadcast across the web where millennials are somewhat more likely to consume it.

Branding 129

Branding Millennials Retail social media 129

PYMNTS

APRIL 27, 2016

According to the reigning data experts on the subject – The Knot – a little under 70 percent of the people who are going to get married in the United States this year will be getting married between April and October. In a big way.

Retail 100

Retail social media United States New York City 100

ZootBlog

NOVEMBER 11, 2015

In today’s environment, as banks manage increased regulation and competition from industry outsiders, they must operate in the same fashion. There are now more than 8,000 financial technology companies in the United States with the potential to shake up traditional financial institutions. They become students of the game.

Innovation 60

Innovation Fintech social media Knowledge Base 60

PYMNTS

JULY 28, 2018

Part of it is a savvy social media-based distribution model through WeChat. It’s what is driving the discount chain Five Below to open another 128 stores in 2018 (including one on the most expensive street in Manhattan), on top of the 600 they already have and on the way to the 2,500 they aim to open in total in the United States.

New York 148

New York New York City Retail social media 148

CB Insights

SEPTEMBER 24, 2018

Notably, millennials are more lifestyle-focused, placing a greater value on health and wellness over material goods than ever before. According to Eventbrite data, 78% of millennials would choose to spend money on a desirable experience over buying physical goods. Meet Maya, our hypothetical wellness-focused millennial consumer.

Trends 76

Trends Branding Examples Industry 76