Remove Maine Remove Millennials Remove Operations Remove UX
article thumbnail

Your Guide to Healthcare Personas

Perficient

What are marketing personas versus UX personas? There are two main types of healthcare personas, each with different goals. UX personas expose your audience as complex and emotional human beings who don’t always follow a logical path in making their healthcare decisions. Any final words about healthcare UX personas?

UX 332
article thumbnail

New Data: U.S. Consumers And The ‘Everyday App’

PYMNTS

Then, there are Bridge Millennials. Bridge Millennials are a unique group of consumers, comprised of individuals between 30 and 40 years of age who exhibit cultural characteristics of both Generation X and Millennials. Among the Bridge Millennials in our study, 37.8

Data 155
article thumbnail

We analyzed 7 of the fastest-growing personal finance apps of all time to figure out the secrets to their success — here’s what we learned

CB Insights

Ninety-two million millennials will soon be in what Goldman Sachs calls their “prime spending years.” Bankrate found 83% of millennials don’t think they’ll ever retire: they simply “don’t think they’ll have the money” to do so.). In aggregate, they command $1.3 trillion in annual spending. in impressions.

Tools 78