Perficient
AUGUST 28, 2020
It adds end to end support for running push notification campaigns, from capturing and storing subscription details in an xDB custom contact facet to sending notifications through Sitecore’s Marketing Automation toolset. This goal will be used to trigger Marketing Automation. Unleashing Marketing Automation.
PYMNTS
MAY 17, 2017
Consumers have more options than ever when it comes to shopping for the right product or solution online. To add to that marketing enigma — if a merchant does make it down the conversion path, if the payment process is complicated, consumers may still abandon the transaction altogether. The way we think about it is a funnel approach.
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William Mills
MAY 11, 2017
Marketing Today. 55% of B2B marketers say they are unclear on what content marketing success or effectiveness looks like, and that’s understandable since the sheer volume of activities alone can be overwhelming, including: Blogging; Social Media including Facebook, LinkedIn, Twitter, Google+, etc.; Buyer’s Online Journey.
Independent Banker
FEBRUARY 28, 2022
Kathy Strasser of IncredibleBank is evaluating marketing campaign management platforms. Customized, well-thought-out interactions—especially in the online banking space—are integral to wooing new customers and retaining existing ones. Photo by Janimal Photography. They expect choice, convenience and an experience personalized for them.
William Mills
JUNE 23, 2016
PR and content marketing are the answer to your fintech brand awareness and lead generation woes. When you are searching on Google, do you ever click on the advertisements? Recent studies by Goo Technologies suggest that 82% of Americans ignore online ads. Buyers feel overwhelmed by current online ad volumes.
William Mills
JUNE 23, 2016
PR and content marketing are the answer to your fintech brand awareness and lead generation woes. When you are searching on Google, do you ever click on the advertisements? Recent studies by Goo Technologies suggest that 82% of Americans ignore online ads. Buyers feel overwhelmed by current online ad volumes.
William Mills
APRIL 27, 2017
Omnichannel campaigns online. Showing how a banker could build an online offer in real time. Seems like a pretty straightforward application of marketing automation and predictive marketing. Mills-Grimes is the Digital Marketing Manager at William Mills Agency. infocorpgroup. www.infocorpgroup.com.
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