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Can An ‘Agnostic’ Platform Help eCommerce Merchants Make It?

PYMNTS

Consumers have more options than ever when it comes to shopping for the right product or solution online. To add to that marketing enigma — if a merchant does make it down the conversion path, if the payment process is complicated, consumers may still abandon the transaction altogether. The way we think about it is a funnel approach.

Tools 122
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Can fintechs enhance your bank’s marketing campaign?

Independent Banker

Kathy Strasser of IncredibleBank is evaluating marketing campaign management platforms. Customized, well-thought-out interactions—especially in the online banking space—are integral to wooing new customers and retaining existing ones. Photo by Janimal Photography. It already supports blockchain if required by a fintech.

Fintech 136
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Surviving The Retail Apocalypse: The Technologies And Trends That Can Help Brick-And-Mortar Thrive Again

CB Insights

E-commerce sales growth is pulling ahead of total retail sales ( 17% vs. 6% for year-over-year in Q4’17), and Amazon is controlling upwards of 40% of online sales in the US, according to the US Department of Commerce and Slice Intelligence, respectively. ” — Alistair Davidson, CFO, Ikea.

Retail 59
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Where Major Corporations Like Salesforce And NVIDIA Are Investing In Artificial Intelligence

CB Insights

New York-based ad tech startup Taboola offers a personalized discovery and monetization platform for online content. All three corporates/CVCs in the round have clear connections to Taboola’s focus on online content. Corporate Investors in the Round: Advance Publications, Comcast Ventures, Fidelity Investments.