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PR and Content Marketing go together like Bonnie and Clyde

William Mills

PR and content marketing are the answer to your fintech brand awareness and lead generation woes. When you are searching on Google, do you ever click on the advertisements? Recent studies by Goo Technologies suggest that 82% of Americans ignore online ads. Buyers feel overwhelmed by current online ad volumes.

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PR and Content Marketing go together like Bonnie and Clyde

William Mills

PR and content marketing are the answer to your fintech brand awareness and lead generation woes. When you are searching on Google, do you ever click on the advertisements? Recent studies by Goo Technologies suggest that 82% of Americans ignore online ads. Buyers feel overwhelmed by current online ad volumes.

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FinovateSpring 2017 Live Blog – Day 2

William Mills

Omnichannel campaigns online. Showing how a banker could build an online offer in real time. Seems like a pretty straightforward application of marketing automation and predictive marketing. Mills-Grimes is the Digital Marketing Manager at William Mills Agency. infocorpgroup. www.infocorpgroup.com.

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Unify your Marketing Activities For True ROI

William Mills

Marketing Today. 55% of B2B marketers say they are unclear on what content marketing success or effectiveness looks like, and that’s understandable since the sheer volume of activities alone can be overwhelming, including: Blogging; Social Media including Facebook, LinkedIn, Twitter, Google+, etc.;