article thumbnail

Can fintechs enhance your bank’s marketing campaign?

Independent Banker

We asked several banking leaders how they’ve employed fintech to ramp up their marketing campaigns, hone their analytic strategies and gain new patrons in the process. The digital world has opened vastly broader avenues for community banks to attract new customers—especially if they partner with fintechs in their endeavors.

Fintech 136
article thumbnail

PR and Content Marketing go together like Bonnie and Clyde

William Mills

PR and content marketing are the answer to your fintech brand awareness and lead generation woes. When you are searching on Google, do you ever click on the advertisements? Your PR and content marketing initiatives should work in tandem to deliver the maximum results for your organization.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

PR and Content Marketing go together like Bonnie and Clyde

William Mills

PR and content marketing are the answer to your fintech brand awareness and lead generation woes. When you are searching on Google, do you ever click on the advertisements? Your PR and content marketing initiatives should work in tandem to deliver the maximum results for your organization.

article thumbnail

Finovate Debuts: W.UP Offers a Library of Customer Insight Tools for Cross-Selling

Fintech Labs Insights

is a library of customizable, pre-packaged customer insights, along with a built-in marketing automation tool, which empowers marketers to build their own marketing campaign. This trend is mainly driven by other industries and companies such as Google/Amazon. ” Sales.UP Finovate: How does W.UP

Tools 19
article thumbnail

Cisco Financial Services welcomes imimobile

Cisco

Technology-fueled disruptors continue to threaten traditional financial businesses with the rise of fintech, challenger banks, and digital-only financial services. You already have a CRM, a Marketing Automation platform, or Call Center software.

article thumbnail

Where Major Corporations Like Salesforce And NVIDIA Are Investing In Artificial Intelligence

CB Insights

The corporates and CVCs that added CrowdStrike to their portfolios in those deals operate in the cyberthreat-laden markets of computing and telecommunications. Fintech/Insurance AI. Corporate Investors in the Round: Google Ventures. Company: Lemonade. Largest Deal with CVC Participation: $34M Series B, Q4’16.

article thumbnail

Finovate Debuts: Onovative’s CoreIQ Brings Automated Marketing Technology to Banks

Fintech Labs Insights

CoreIQ is a marketing automation system developed by Onovative that speeds onboarding and broadens cross-selling opportunities for community banks and credit unions. “We bring data from all their systems and keep it behind their firewall. “We bring data from all their systems and keep it behind their firewall.