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Data Is Key Across the Sales Enablement Platform

Perficient

With the growing number of data sources and feeds about client contacts, sales and transactions – and market data from the company’s internal and external sources – the data acquisition life cycle needs to continuously be streamlined, standardized, consolidated, and monitored. Part of it is technology, and part of it is data.

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Restaurant Customer Engagement Platform Fishbowl Integrates With Android Pay

PYMNTS

Founded in 2000, Fishbowl began as a first-generation marketing company focused primarily on email and email-related services, said Kiran. Marketing has become much more data-centric in recent years,” Kiran said. That has become a strength for us, to leverage that intelligence to help restaurants market effectively to their guests.”.

Mobile 100
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Chatbot Tracker: Are Payments The Missing Link To Chatbot Success?

PYMNTS

Commerce marketing automation software Bronto’s Senior Product Manager, Matt Davis, commented to Retail Dive about the impact chatbots are having on the customer service industry alone: “This really represents a shift now to where chat is starting to become the center of this kind of brand or product retailer interaction, directly with the customer.

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Can An ‘Agnostic’ Platform Help eCommerce Merchants Make It?

PYMNTS

To add to that marketing enigma — if a merchant does make it down the conversion path, if the payment process is complicated, consumers may still abandon the transaction altogether. To download the May edition of the PYMNTS Payments Powering Platforms Tracker ™, powered by WePay, click the button below. About the Tracker.

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Accelerating the Slow March Towards Digitization in the Insurance Industry: Part II

FICO

This speed to deploy new strategies and predictive models helps insurers respond rapidly to internal or external policy changes and expedites time-to-market. To download the full report, click here. Tasks that formerly took days can be performed in minutes.