Perficient

JANUARY 20, 2021

These experiences must aim to accommodate and benefit different audience needs based on their geographical location, culture, ethnicity, race, gender, age, language, sexual orientation, and so on, without seeing these factors as an obstacle to overcome in the strategy and design process. Strategy and Design: Who Should Be in the Room?

Marketing Strategies 496

Marketing Strategies Strategy Regional Marketing 496

PYMNTS

JANUARY 18, 2018

But according to a new report from EY, it would be unfair to say that regulation is the only driving force behind large banks’ changing market strategies. In its Global Banking Outlook 2018 survey , EY assessed 221 financial institutions across 29 markets. North American banks are among the most optimistic, EY found.

Regulation 156

Regulation Innovation Fintech Marketing 156

FICO

MARCH 28, 2023

FICO has customers worldwide, and I am intent on increasing opportunities for women in technology and financial services. We have also organized regional forums for female leaders in fintech, such as a recent Women in Leadership event held in Toronto in December 2022.

Leadership 52

Leadership Software Community Florida 52

FICO

JUNE 23, 2023

Sectors that leverage digital marketing strategies for acquiring and properly serving customers are moving towards hyper-personalization — a ‘supercharged’ version of personalization using real-time customer data, artificial intelligence, automation and predictive analytics.

Fraud 52

Fraud Management Customer Experience Strategy 52

PYMNTS

MARCH 15, 2016

Going local means thinking and optimizing for: languages needed, supported currencies, regional logistics and regulation, and then, of course, payment and payments processing. On top of that, merchants have to think about how they are going to push their marketing strategies globally. What are their expectations?”

Mobile 100

Mobile Regional Marketing Strategy 100

The Financial Brand

NOVEMBER 23, 2021

Known for its superior branch service, the big regional is rebuilding its brand experience virtually. The post What Financial Institutions Can Learn from TD Bank’s Marketing Playbook appeared first on The Financial Brand - Banking Trends, Analysis & Insights. The bank's CMO reveals key tactics.

Marketing 35

Marketing Banking Trends Branding Regional 35

William Mills

SEPTEMBER 9, 2016

Listening to banks and realized that they don’t have sentiments of their customers to create insights and they were not looking forward. Built a solution called Customer Insight for banking. Targeted at Marketing, execs, lines of business owners, etc. Addresses compliance, fraud experience and customer experience analytics.

social media 40

social media ATM Mobile Customer Experience 40