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Create Successful Marketing Automation Campaigns for Healthcare

Perficient

When most people think about marketing automation, they think about sending emails to contacts. But, what can you really do with the right marketing automation tool? With that being said, how can marketing automation benefit the healthcare industry? HIPAA compliance and industry leadership.

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Passing The Middle-Market Automation Exam

PYMNTS

He described mid-market as more of a continuum, with some firms at the lower end and some at the higher end of that continuum. The payments need and compliance needs of larger companies, said Krishna, are necessarily different from those of smaller firms.

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Hip On HIPAA: The Secret Sauce to Successful Marketing Campaigns

Perficient

My hope is that we can eventually agree on three points around marketing and HIPAA-compliance: Your marketing calendar is not the best data source to tell us the right time to communicate to individual consumers about their health. It’s not just knowing what you aren’t allowed to do, but more importantly what is allowed.

Marketing 508
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A Bank Automation Summit Preview: Key 2023 Banking Automation Trends

Perficient

RPA is a form of automation that uses software robots to automate repetitive, mundane tasks, freeing up employees to focus more on strategic, knowledge-based, value-adding tasks.

Trends 474
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How to Choose the Best Automated Documentation System for Commercial Loans

The ability to efficiently and accurately process these loans is the key to surviving and dominating a competitive market. Automated tools are making it possible to keep up with demand while also ensuring compliance, but it is important to remember that not all solution providers are created equal.

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Hip On HIPAA: Pushing Back to Use Patient Data

Perficient

In tandem with implementing the new platform, my role was to create marketing-automation strategies designed to jump-start key service lines that had slowed during Covid. In 2020 we worked with a large health system that was transitioning from a legacy healthcare CRM to Salesforce.

Data 493
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Financial Brand Forum 2018: 7 Takeaways in 7 Minutes

Gonzobanker

Marketing automation provider Marquis and its clients were talking up execution capabilities from its recent DocuMatix. Thankfully, most chats moved beyond the nebulous. MX was talking up very specific data cleansing capabilities and its focus through partnerships like Q2 and First Data. The Intuvo booth was slammed like last year.

Branding 127