Independent Banker

FEBRUARY 28, 2023

Illustration by The Laundry Room/Stocksy Customer data fuels efficient and effective marketing these days. Community banks own an enviable amount of data, but not all are leveraging it to its fullest extent. By Mindy Charski People share important data about themselves with their community bank in myriad ways.

Community Bank 129

Community Bank Community Marketing Data 129

Independent Banker

FEBRUARY 28, 2022

Kathy Strasser of IncredibleBank is evaluating marketing campaign management platforms. Customized, well-thought-out interactions—especially in the online banking space—are integral to wooing new customers and retaining existing ones. Fintechs know how to reach and work with the community. Photo by Janimal Photography.

Fintech 136

Fintech Marketing Community Bank Community 136

PYMNTS

MAY 26, 2017

The data collected through these online communities gives brands the insights they need to make real-time decisions that serve the commerce king: the customer. PYMNTS: Can you show me some data or proof points on how the company has helped retailers? — as if they were on a social network. Started with # (who?)

Branding 103

Branding Community Survey Data 103

Gonzobanker

OCTOBER 13, 2020

With megabanks spending billions on digital investments each year, regional and community bank executives understand they cannot compete on resources. Instead, these players are focusing on specific niches, brand strategies and community connections to differentiate themselves. Keep it simple with the number and phrasing of questions.

Strategy 156

Strategy Digital Banking Digital Strategies Mobile 156

Gonzobanker

JUNE 26, 2019

One of a handful of organizations to start with implementation in the contact center, Elevations worked diligently through data and integration challenges with some third-party services and even more internal development. Idaho Central Credit Union and Delta Community Credit Union successfully deployed CRM in the contact center.

Idaho 131

Idaho Michigan System Lending 131

CB Insights

APRIL 24, 2018

E-commerce sales growth is pulling ahead of total retail sales ( 17% vs. 6% for year-over-year in Q4’17), and Amazon is controlling upwards of 40% of online sales in the US, according to the US Department of Commerce and Slice Intelligence, respectively. ” — Alistair Davidson, CFO, Ikea. Its membership fee revenue grew 12.6%

Retail 59

Retail Trends Technology Branding 59