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Charles Potts: Next-level collaboration

Independent Banker

ICBA has a growing network of people and resources community banks can tap into as they continue their innovation journeys. The ThinkTECH Accelerator is one of several initiatives underway this year to foster community bank-enabled fintech partnerships. By Charles Potts, ICBA.

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Can fintechs enhance your bank’s marketing campaign?

Independent Banker

Kathy Strasser of IncredibleBank is evaluating marketing campaign management platforms. Customized, well-thought-out interactions—especially in the online banking space—are integral to wooing new customers and retaining existing ones. Fintechs know how to reach and work with the community. MainStreet Bank’s BaaS move.

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Trust and tax services: Worth offering?

Independent Banker

To satisfy the banking needs of some commercial and high-net-worth clients, some community banks provide trust and tax strategy services. These banks report that specialized services are a way to deepen their already close customer relationships. United Community Bank in Mount Sterling, Ill., By Don Sadler.

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Funny ‘Bank of Joyce’ Ads Stand Out in Crowded Atlanta Market

The Financial Brand

This article Funny ‘Bank of Joyce’ Ads Stand Out in Crowded Atlanta Market appeared first on The Financial Brand. Many bank marketers avoid using humor, but this reinvented community bank turns a scripted misunderstanding into an award-winning campaign.

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United Community enters new Florida markets with Three Shores deal

American Banker

The Georgia company will expand into central and southern Florida by buying the parent of Seaside National Bank & Trust.

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A small Colorado bank's plan to fend off big SBA lenders

American Banker

Denver-based InBank will expand into Georgia and Arizona, part of a wider plan to seize market share and build what one executive called a top-tier SBA lender.

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Flourishing Forte

Independent Banker

Georgia bank propels major growth through niche SBA lending. When Richard Bradshaw became president of specialized lending three years ago at United Community Bank in Blairsville, Ga., the bank’s three-person Small Business Administration department was lending about $10 million a year. Marketing tools.