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Taking a Community Bank National Demands a Niche and a Strategy

The Financial Brand

Building innovation on a basic bank chassis to produce fresh growth and expansion means venturing beyond your institution's comfort zone. The post Taking a Community Bank National Demands a Niche and a Strategy appeared first on The Financial Brand.

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An abundance of caution: Cryptocurrency and Community Banks

Long Lasting Ideas

His investment soared to several thousand dollars and then, seemingly in a flash, my son’s $100 investment that blossomed to make him feel for a moment like a blockchain Warren Buffet was gone, wiped out by alleged embezzlement by the company’s head, French national Mark Karpeles.

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5 lessons for bankers from Augusta National

Long Lasting Ideas

Continue reading 5 lessons for bankers from Augusta National at Bank Marketing Strategy + Ideas. Bobby Jones, Palmer, Nicklaus, Watson, Trevino, Tiger and Phil. There’s not a golfer alive who hasn’t longed to stroll across Rae’s Creek, or to walk Amen Corner.

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Going for Gold

Independent Banker

Meanwhile, Clark says, partnering with a local celebrity can be an effective marketing strategy for community banks to compete with national or regional banks. You’ve got to do something to set yourself apart from regional banks,” he offers. “It

Nevada 70
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Five Things Banks Can Never Outsource

Gonzobanker

First, despite the development of big bank lending talent that happened in the last 20 years, the pool is starting to dry up. Second, there is no guarantee that a national bank pedigree makes for a good community bank lender (everybody has a story about how a hire like this went off the rails, right?).

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The powerful, but quiet marketing message of the Best Banks

Long Lasting Ideas

If you don’t believe ebullient bankers translate to a blossoming bottom line, consider this: Live Oak is the nation’s second leading Small Business Administration Lender. It’s a niche lender, marketing to steady, hometown businesses –veterinarians, funeral homes, locally-owned pharmacies and dentists.