article thumbnail

Rebeca Romero Rainey: Developing innovation strategy

Independent Banker

Community banks are independent institutions fueled by the needs of their individual communities, so what constitutes innovation will look and feel different for every bank. As the popular saying goes, “Creativity is intelligence having fun”—and the same can be said for innovation. Photo by Robert Severi.

article thumbnail

10 Big Bank Marketing Lessons from the ABA Bank Marketing Conference

South State Correspondent

Last week, the American Banking Association (ABA) held its annual Bank Marketing Conference in Denver, receiving rave reviews. The theme was – developing your marketing superpowers. Amid the brewery networking, superhero costumes, and fun, some fantastic bank marketing lessons were had, and not just for bank marketers.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Community bank, hungry for market share, tees up tech launches 

BankInovation

People’s Community Bank, a $300 million institution near of Madison, Wis.,

article thumbnail

Charles Potts: Fighting cybercrime one innovation at a time

Independent Banker

Community banks are at a critical juncture when it comes to cybersecurity. Every year, ICBA surveys the industry and its members to identify their top concerns as part of its innovation strategy. With the explosion of digital solutions, community banks must train bank staff and customers on cybersecurity best practices.

article thumbnail

Charles Potts: ICBA’s legacy of success

Independent Banker

In 2022, ICBA’s award-winning ThinkTECH Accelerator program reached more community banks with innovative solutions and partnerships than ever before. For ICBA and our community bank members, 2022 was a year full of potential. In step with community bankers. By Charles Potts, ICBA.

article thumbnail

Why FIs’ Top Performers Sat Shotgun With The Competition In 2018

PYMNTS

In fact, they make the timing of their product rollouts a crucial part of their innovation strategies. Only after observing their competitors’ missteps do they fully commit to the rollout of their innovations. percent of the top innovators in the financial sector said they observe market trends first.

article thumbnail

How Community Banks Can Attract Generation Z With Financial Lessons

The Financial Brand

If financial institutions keep marketing to Gen Z like they did Millennials and Gen X, they'll keep coming up short. The post How Community Banks Can Attract Generation Z With Financial Lessons appeared first on The Financial Brand.