PYMNTS

AUGUST 23, 2019

Makeup marketplaces like NakedPoppy, for one, are using AI-enabled personalization tools to match their customers to the right products, simplifying the user experience. The app-based social commerce platforms are among several marketplaces struggling to protect users ag ainst opportunistic bad actors.

Millennials 165

Millennials Trends Meeting social media 165

Perficient

FEBRUARY 18, 2021

That said, many lessons can be learned by looking across various industries for best practices around understanding the customer journey, engaging brand experiences, and Millennial and Gen Z customer acquisition and servicing. The approach we took, and you’ll see in the presentation, are real-world examples of digital trends.

Digital Strategies 383

Digital Strategies Strategy Industry Case Study 383

PYMNTS

JANUARY 9, 2020

Attendees will learn that younger generations – Generation Zers and millennials among them, who wield significant (and growing) spending power – care more about payment flexibility (and options) than merchants might realize. To do so, according to Parsons, businesses must embrace what she terms “an ecosystem of partners.”

Payments 151

Payments Case Study User Experience Millennials 151