Cards Compliance Conference Marketing Strategies 
William Mills
MAY 10, 2016
One use case is to use a bot, via text messaging, to help customers when they have potential credit card fraud. There is a growing focus on customer experience and related compliance issues. Card-linked offers generated a lot of excitement a few years ago. Link your card to website or app, select the offer.
Social Assurance
JANUARY 11, 2021
As financial marketers finalize their 2021 marketing plans, the focus for the the new year will center on executing new organizational goals, addressing changing consumer demands and behaviors and learning and experimenting with new marketing channels and tactics in evolving their marketing strategy.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Social Assurance
JANUARY 11, 2021
As financial marketers finalize their 2021 marketing plans, the focus for the the new year will center on executing new organizational goals, addressing changing consumer demands and behaviors and learning and experimenting with new marketing channels and tactics in evolving their marketing strategy.
William Mills
MAY 9, 2018
In addition to two great days of demos I’m looking forward to days 3 and 4 of conference content and a panel session I’m hosting on Friday. If you are here at the conference feel free to stop by at the breaks, I’m on the front row or email me at william@williammills.com. Welcome to FinovateSpring 2018.
William Mills
MAY 11, 2016
Credit cards offer rewards but over 60% of payments are made on debit cards. Chip card reader for when customers are shopping online to improve security. Verifies the card and pushes that information onto the merchant. What’s the market strategy? Their rate is cheaper which gets them in the check-out (1.5 +15).
William Mills
SEPTEMBER 7, 2016
With CRMnext, replacing a lost card or request a new pin is a one button process. Demo: voice conversation with Alexa, able to ask bank account balance, block cards, pay bills, send money to friends. Andrew just needs to review the account and forward on to compliance for their review. 20% of customer interactions are assisted.
William Mills
MAY 11, 2016
This approach makes a lot of sense– but not sure if it would meet the governance and compliance considerations of most banks and investment management firms. ^SR Going to speak about technology can be better used in the card world. William, Steven and I are here at the conference ready to go. Stay tuned! ^KT.
Expert insights. Personalized for you.
40 
Let's personalize your content