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Delivering Restaurant Innovation With Mobile Tech

PYMNTS

According to the new PYMNTS Order To Eat Tracker , the volume of mobile app orders rocketed 130 percent from 2016 to 2018, and the overall mobile order market value is set to reach $38 billion by 2020. And digital innovators are devising new ways to deliver food to consumers. Indiana University will have them this month.

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How Experiential Retail Is Giving Physical Stores An Edge

PYMNTS

But with consumer spending holding steady, it’s important for retailers to grasp the opportunity to create innovative ways to get, keep and grow customers. One of the most commonly talked-about and executed strategies in the 2020 connected commerce world is experiential marketing. The consumer now has a candle with a personal brand.

Retail 210
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Fabletics Announces Brick-and-Mortar Expansion

PYMNTS

Activewear brand Fabletics , which was co-founded by Kate Hudson in 2013, announced plans for a retail expansion across the U.S. The company confirmed that the new locations will bring the brand’s total retail store count to 30 locations throughout the U.S.

San Diego 190
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Odds Are That Online Sportsbook Wins Big Post-COVID

PYMNTS

Our enhanced agreement with DraftKings provides innovative opportunities as we look to deliver a best-in-class fan experience,” Giants Chief Commercial Officer Pete Guelli said in a statement. DraftKings already has similar arrangements with three NBA franchises: the Boston Celtics, Indiana Pacers and Philadelphia 76ers.

Online 168
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Kroger Expands Home Chef Meal Kit Offerings To New Stores

PYMNTS

“Home Chef is proud to continue our evolution toward becoming more than a meal kit delivery brand,” said Pat Vihtelic , Home Chef’s founder and CEO. “With continued innovation and personalization, we are providing customers with more ways to enjoy fresh, delicious meals that align with their individual tastes.”

Ohio 116
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Kroger’s Private-Label Grocery War Advantage?

PYMNTS

To compete in the grocery wars and gain market share from competitors such as Aldi, Amazon and Walmart, supermarkets are bolstering their private-label efforts. And McMullen pointed out that a focus on shifting its mix toward Simple Truth and premium brands such as Private Selection led to double-digit gains of those lines during the quarter.

Branding 102
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Meal Subscription Services Take On The School Lunch

PYMNTS

But he wanted to test out the idea before bringing it to market, so he built a splash page with a minimum viable product (MVP) and posted it on a local mom group page on Facebook. While there are other services geared toward providing lunches to kids, such as Yumble , Cooper said the company has the first-to-market advantage.

Apple 124