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How CUs Can Leverage Loyalty Programs To Boost Their Brands And Retain Members

PYMNTS

CUs that find innovative ways to engage their members and provide more value are more likely to appeal to wider member bases, according to Krista Thompson , director of channel strategy and integration at Houston-based TDECU , which has over $3.7 billion in assets, more than 343,000 members, 33 branches and four back-office service centers.

Branding 216
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The Return Of The Celebrity-Backed Brand

PYMNTS

Celebrity brand endorsement is nothing new. In their hundreds of years of existence, the celebrity endorsement has become an increasingly prominent part of branding — so prominent, in fact, that by the end of the 20th century, they weren’t just endorsing products. 1 on its list of the top 10 emerging restaurant brands of 2018.

Branding 101
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FinovateSpring 2016 Live Blog – Day 1

William Mills

12:32 pm Payment Data Systems – [link]. Houston Frost (SVP, Prepaid Products). Payment Data Systems is unveiling Akimbo Now, delivery of digital cards that eliminates the need for plastic. Insights on social media, financial services and more are shared on their blog , or follow them on Twitter at @beyondthearc. ^SR

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The metaverse could be tech’s next trillion-dollar opportunity: These are the companies making it a reality

CB Insights

Base Hologram is using the tech to bring popular artists like Whitney Houston and Buddy Holly back to the stage, while Israel-based RealView Imaging renders holograms of a patient’s internal organs to help with surgical planning. . As a result, traditional payments companies will remain highly relevant.

Company 101