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10 Data-Driven Ideas To Increase Branch Engagement

South State Correspondent

The advent of generative artificial intelligence is about to shift branch strategy again to re-raise the question – how can we get the most out of our branches? At an average of $1 million per year to operate, the branch is the most expensive per unit channel in banking, given that a good branch serves 2,000 to 3,000 customers.

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Steal This 5-Step Banking Innovation Playbook from Gentle Monster

South State Correspondent

With financial hardship, competition from dominant players, and a startup budget, Gentle Monster faced many of the same challenges as a community bank. Being months away from bankruptcy, Kim launched a bold five-step plan driven by a strategy around innovation. Leveraging social media, Gentle Monster started to get traction.

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Women in Banking: 'Boom-Boom Room' Milestone; Contrarian Branch Strategy

American Banker

A community bank CEO takes a contrarian approach to underperforming branches, staffing up instead of closing them down, and Bank of the West embeds star employees at nonprofits as leadership training.

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The Future for Banks Lies in Fewer Fees

American Banker

Under pressure from regulators and consumer advocates, brick-and-mortar banks are now offering overdraft-free accounts. But online-only and community banks still have them beat as the type and number of fees associated with big-bank checking have multiplied.

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How Much Is JPM's Deposit Juggernaut Hurting Smaller Banks?

American Banker

JPMorgan posted strong gains in consumer deposits and mobile users, and other big banks are expected to do the same. It could be a sign that megabanks are indeed stealing market share from regional and community banks.

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Old Dominion Hires Longtime Va. Banker as Retail Banking Director

American Banker

Old Dominion National Bank in McLean, Va., has hired Stephanie Lykins-Harvey, formerly of Cardinal Bank in McLean, as director of retail banking.

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Bigger Banks Are Gobbling Up a Larger Share of Deposits: FDIC

American Banker

banks climbed nearly 6% year over year, to $11.3 trillion, even as the total number of banks and branches declined. Total deposits at U.S.

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