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10 Data-Driven Ideas To Increase Branch Engagement

South State Correspondent

At around $75 per year for unique visitors, it’s multiple times more expensive to service customers compared to other alternatives such as online, mobile, or phone. That said, branch profitability has come roaring back, given the value of deposits. Certain transactions and many problems can only be solved in the branch.

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Fintech'ers Will Be Right on Branching. Unless Bankers Act.

Jeff For Banks

I also believe that branches can be developed as competitive advantages for community financial institutions. Much like the credit union CEO thinks his branching strategy differentiates his CU. But, as our current strategy execution stands, there is much work to be done. Make your branches look the part.

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The Elephant in the Room: Branches

Jeff For Banks

In keeping up with industry reading it is clear to me that we, as an industry, are perplexed at what to do about branching. The recently released FDIC Summary of Deposits showed the second year of branch decline. But the #1 or #2 reason cited by small businesses and individuals as to why they select their bank remains branch location.