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Steal This 5-Step Banking Innovation Playbook from Gentle Monster

South State Correspondent

This article highlights Gentle Monster’s five-step process that might change how you look at the future. The Banking Innovation Playbook – Step 1: Find a Niche Kim looked at the market and knew he needed traction in at least a single segment where he could create a brand and a following for Gentle Monster.

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Top 10 Articles of 2014

The Financial Brand

Digital marketing, big data, Millennials, branch design and social media topped the list. What subjects interested readers most last year? Most Popular'

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7 Rules To Improve Total Experience Using the “Time-on-Task” Methodology

South State Correspondent

In this article, the last in the series, we give you seven rules to improve your bank. We don’t care if it is an ATM, a new branch design, a fraud database, a deposit account opening product, or a core system, time matters. They had the authority to change processes, marketing, training, and customer service response.

Policies 195
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Gonzo Goes to BAI Retail Delivery 2014: Sweet Home Chicago?

Gonzobanker

Entrepreneur Gary Vaynerchuk implored the crowd to get beyond the marketing talk and stop marketing in the past. Vaynerchuk pointed to overpaying for slowly dying traditional media while consumers are actually looking at their phones and engaged in social all the time. The big theme was branch of the future.

Chicago 98