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Steal This 5-Step Banking Innovation Playbook from Gentle Monster

South State Correspondent

This article highlights Gentle Monster’s five-step process that might change how you look at the future. The Banking Innovation Playbook – Step 1: Find a Niche Kim looked at the market and knew he needed traction in at least a single segment where he could create a brand and a following for Gentle Monster.

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Flexible Designs, Floorplans & Branding Help Future-Proof Bank Branches

The Financial Brand

This article Flexible Designs, Floorplans & Branding Help Future-Proof Bank Branches appeared first on The Financial Brand. In an environment of segmented markets and fast-changing consumer behaviors, flexible branch designs enable banks to respond quickly.

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Top 10 Articles of 2014

The Financial Brand

Digital marketing, big data, Millennials, branch design and social media topped the list. What subjects interested readers most last year? Most Popular'

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7 Rules To Improve Total Experience Using the “Time-on-Task” Methodology

South State Correspondent

In this article, the last in the series, we give you seven rules to improve your bank. We don’t care if it is an ATM, a new branch design, a fraud database, a deposit account opening product, or a core system, time matters. They had the authority to change processes, marketing, training, and customer service response.

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Gonzo Goes to BAI Retail Delivery 2014: Sweet Home Chicago?

Gonzobanker

Entrepreneur Gary Vaynerchuk implored the crowd to get beyond the marketing talk and stop marketing in the past. His point that Uber sells time (nobody wants to keep submitting payment) as much as transport was spot on, and he encouraged us to test our marketing campaigns and double down on what works. So, we get it.

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