PYMNTS

SEPTEMBER 18, 2018

To get more millennials on board, the Bentonville, Arkansas-based retailer is rolling out offerings designed to attract younger, well-to-do consumes in urban areas. Beyond carrying big brand products, Jet.com launched a private-label brand called Uniquely J last year to home in on the urban millennial crowd.

Millennials 140

Millennials New York City New York Branding 140

PYMNTS

MAY 11, 2018

Nestlé’s three-year plan to get millennials back into frozen food was only half-cooked when consumers in their 20s and 30s started returning to the freezer aisle of the grocery store. The company has spent more than a year developing healthy bowl-style frozen meals, working with millennial focus groups to get the recipes right.

Millennials 108

Millennials Cleveland Arkansas Groups 108

PYMNTS

JANUARY 14, 2021

The pilot program will launch in the spring in Bentonville, Arkansas. That is critical as Walmart looks to hold its lead as American’s leading seller of groceries — particularly among millennial and bridge millennial consumers — in a field that is becoming more crowded with digital innovation on all sides.

Meeting 165

Meeting Arkansas Retail Millennials 165

PYMNTS

JUNE 8, 2018

The chain, born in Arkansas, has long served as a cultural, economic and even political signifier — telling others that one shopped at Walmart, or disliked its corporate policies, opened up a host of assumptions and judgements. For at least two generations, Walmart has stood for more than just retail.

Arkansas 108

Arkansas Branding Millennials Retail 108

PYMNTS

FEBRUARY 14, 2020

Just 5 percent of millennial students paid their tuition with checks. Nearly 90 percent of students from the University of Arkansas and the University of Texas have elected to receive mobile disbursements since the offering became available in late 2018, for example.

Mobile 130

Mobile Arkansas Cards Regulation 130

PYMNTS

OCTOBER 25, 2017

only Arkansas, Hawaii, Montana, New Hampshire, Wyoming and the Dakotas did not apply. What is clear is that the region has a fast-growing tech sector with 48,000 IT workers, meaning it definitely meets at least one of Amazon’s standards, and an influx of millennials shows that it could be an attractive setting for new employees as well.

Puerto Rico 109

Puerto Rico Tucson El Paso Georgia 109

Fintech Labs Insights

OCTOBER 13, 2020

Target customers: Millennials. HQ: Little Rock, Arkansas. Green Growth is Building a Platform for Millennial “Green” Investing (Fintech Startup of the Week). Line’s 3-minute pitch @Techstars. Business model: Direct-to-consumer with subscription pricing. HQ: San Francisco & Bengaluru, India. Founded: Nov.

San Francisco 15

San Francisco CA Fintech Oakland 15