Perficient
JULY 20, 2020
Our very own Nate Bauer , director – digital marketing consulting, will be moderating the panel: Analyzing Media Coverage Across Channels to Uncover Actionable Intelligences. Nate has spent the majority of his career focusing on developing digital marketing strategy-led solutions. Transformation, Leadership and Retention.
PYMNTS
NOVEMBER 3, 2017
It was a busy time for B2B venture capital this week, and while funding ranged across verticals from expense management to SaaS, there was a clear theme in investment rounds: high-tech data analytics. The company said it will use the backing to focus on its go-to-market strategy and expand existing leadership.
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PYMNTS
APRIL 11, 2017
In a press release Kohl’s said Revelle will be responsible for the department store chain’s marketing organization and overall marketing strategy, including the company’s focus on driving customer engagement through analytics, enhancing the loyalty platform, accelerating customer traffic and continuing to build Kohl’s overall brand position.
PYMNTS
MAY 15, 2018
That takeover sees Billtrust expanding its Quantum offering to integrate business credit reports, online credit applications, machine learning-powered credit scoring and credit analytics. Chris’ board leadership, mentorship and friendship has been invaluable to the business, and to me personally.”. ”
Gonzobanker
JANUARY 29, 2018
According to recent research What’s Going On In Banking 2018, 64% of mid-size bank and credit union executives don’t believe their marketing strategies are future ready. Is there an agreed upon forecast for growth in activity as well as investments and talent needs in digital and analytics? Just two pages of buzzkill.
PYMNTS
APRIL 18, 2018
As a business, Praeger said, the startup has multiple distribution channels to manage, including direct sales in various vertical markets, sales of its accounts payable automation product, partnerships with different accounting systems, partnerships with resellers and, since last year, distribution through a formal bank channel with Mastercard.
The Financial Brand
OCTOBER 28, 2018
Financial marketers who get the balance of analytics and creative right will thrive. Others will struggle to survive in today's digital-first world. The post Digital Shifts Forcing Banking CMOs To Make Big Changes appeared first on The Financial Brand.
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