PYMNTS

AUGUST 31, 2016

One minute, you can have the hottest product or store on the block — think Aéropostale about a decade ago — and the next, no one wants to buy the product any longer, the brand is now suddenly considered uncool and nobody’s shopping there any longer ( think Aéropostale today ).

San Diego 100

San Diego Portland Wyoming Oregon 100

PYMNTS

JUNE 9, 2018

and the World Cup (like in 2014, when the U.S. That has left an opening that Chinese brands are planning to spend — $832 million to fill on advertising — during the World Cup. Even among American brands making a major advertising push at the World Cup this year, the thrust of that advertising is very different, reports Digiday.

Regional 109

Regional Retail Branding Marketing 109

William Mills

JANUARY 14, 2016

Content marketing has rapidly emerged as a key marketing strategy within the fintech industry in a relatively short time. I vividly remember my content marketing conversations with clients in early 2014. Our clients had no idea what content marketing or HubSpot encompassed. Content marketing has arrived!

Marketing 41

Marketing Fintech Marketing Automation Marketing Strategies 41

Accenture

MAY 22, 2019

Tim brings a unique perspective to treasury management services, having worked in industry, for solution providers and in consulting, helping commercial banks meet changing client expectations with new product and market strategies. percent between 2014 and 2016. percent between 2017 and 2019, down from 5.1

Payments 150

Payments Customer Experience Survey Capital 150

Fintech Labs Insights

JANUARY 26, 2016

MX appointed Don MacDonald to lead marketing and branding efforts and develop marketing strategies to help bank clients enhance the account holder experience. The company last demoed at FinovateFall 2014 in New York. PFM and banking software company MX recruited its first CMO today.

San Francisco 12

San Francisco Utah User Experience New York 12

CB Insights

OCTOBER 10, 2018

customers since 2014 ( which is detailed in a separate brief on challenger banks ). Unlike the other startup challengers that applied for bank charters out of the gate, Revolut challenged the conventional go-to market strategy by applying for an easier-to-acquire e-money license and targeting currency exchange rather than current accounts.

Retail 78

Retail Cards Millennials Mobile 78

William Mills

SEPTEMBER 7, 2016

in 3 Rounds from 4 Investors, Most Recent Funding, M Series C on December 8, 2014. Integrated with major retailer API’s like Amazon, eBay, Best Buy and several other aspirational brands. I like it; I need to learn more about what they are doing as it’s the right direction from offline to online. Om Kundu and Mark Krofchik.

Mobile 40

Mobile Cards Fraud Data 40