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Paid social media’s place in your marketing strategy

Independent Banker

Depending on a community bank’s in-house resources, however, creating a paid social campaign might feel daunting. “A Ben Pankonin, CEO of Social Assurance, a marketing firm in Lincoln, Neb., That client targeted specific parameters like its servicing region, an essential consideration for community banks. Vanessa Hanson, ICBA.

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Navigating the Loan Landscape: A Guide to Small Business Financing

Ublocal

Business plan and financial projections Small businesses applying for an SBA loan must have a business plan with information about their target market, competition, marketing strategies, and a clear understanding of how the loan will be used to help the business grow. Looking for additional resources for small business owners?

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Banks Say FinTech Innovation, Not Regulation, Is Now Their Fiercest Market Pressure

PYMNTS

The regulatory pressures on banks is not only fierce, it’s also continually changing, forcing financial institutions (FIs) to invest vast resources to stay on top of evolving rules. But according to a new report from EY, it would be unfair to say that regulation is the only driving force behind large banks’ changing market strategies.

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Enterprise Security Returns To Top Of B2B Investment Mountain

PYMNTS

Based in San Francisco, Sapling provides companies with human resources technology that can integrate with existing systems, including payroll platforms. The company also plans to expand its engineering and customer success teams, strengthen its go-to-market strategy, and further develop its data platform, reports noted.

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The Challenger Bank Playbook: How 6 Digital Banking Startups Are Taking On Retail Banking

CB Insights

The UK, in particular, has seen the most challenger bank activity compared to other regions, as a result of progressive regulations enacted to promote competition and break up the banking monopoly. As these fintechs expand their reach, it’s evident that no product or market is off the table for challenger banks.

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