Remove Marketing Strategies Remove Online Remove Regulation Remove social media
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Growth Loops – The New Way To Grow Bank Product Sales

South State Correspondent

Your bank might have introduced a new product, but very few banks go back and try to improve an existing product unless forced to by the regulators or changes in technology. Neither the product staff nor the marketing staff knows what they don’t know. The Problem with Funnels – Sales over Product.

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Federal Reserve warns about redlining and steering risks from digital targeted advertising

CFPB Monitor

One of the most important areas of consumer financial regulation today is the use of internet- or social media-based platforms to target advertising for consumer financial products. We will continue to monitor developments in this area and bring them to you as they occur.

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What Bank Marketers Need to Know About Consumer Trust

Long Lasting Ideas

Do you have testimonials on your web site and reviews on directories and social media sites for your customers and prospective customers to see? What’s also important in this research is the second highest form of trust where 70 percent of consumers say they trust consumer opinions posted online. Pros and Cons of Reviews.

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What Is Psychographics? Understanding The ‘Dark Arts’ Of Marketing That Brought Down Cambridge Analytica

CB Insights

We also analyze its impact, the likelihood of regulation, and the potential impact on business and industries including advertising, auto, healthcare, food, and politics. Regulation. Social media (i.e. The app took the form of an online personality quiz. TABLE OF CONTENTS. What is psychographics? Healthcare.

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Finovate Fall 2016 Live Blog – Day 2

William Mills

I believe SEC regulations require a company to go public if they have more than 500 shareholders. Customers want self-service capabilities but regulation and risk is top of mind that get in the way of digital interactions. Social media is a special challenge since social media was not created with compliance in mind.