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Market your community bank with first-party data

Independent Banker

In addition to direct outreach efforts, first-party data can be used for advertising campaigns across a variety of media, including streaming services and social media. “We A big reason is because those valuable insights are often siloed away in a core system that marketers can’t access. Prioritize data accuracy.

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William Mills Agency Recognized as HubSpot Gold Certified Agency Partner

William Mills

“Content marketing is a mainstream marketing tactic within the FinTech industry, and our clients look to us to develop and implement their entire content marketing strategy. About HubSpot.

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Maximizing Your Website to Generate Quality Leads

William Mills

With public relations activities, social media and blogging, you can begin drawing your prospects into your website. This is where utilizing marketing automation software can make the biggest impact on your lead generation program.

eBook 41
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Salesforce Marketing Cloud: Introduction to Email Studio 101

Perficient

Salesforce provides different types of clouds and Marketing Cloud is one of them. Marketing Cloud is a platform that has multiple tools designed for an organization to interact with their customers or potential customers across various channels. Image 01: Home Page of Marketing Cloud. Social Studio. Mobile Studio.

Marketing 482
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FinovateSpring 2017 Live Blog – Day 2

William Mills

There is also a backend workflow tool, as well as a portal for realtors. ^SR. Seems like a pretty straightforward application of marketing automation and predictive marketing. Insights on social media, financial services and more are shared on their blog , or follow them on Twitter at @beyondthearc or on Google+ ^SR .

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PSA: Technology Is For Us Too, CTOs Aren’t the Only Ones with Tech in Their Budget

William Mills

Content marketing. Social media. Social monitoring and measurement. Earned media monitoring and measurement. Marketing automation. Plus, tools like email and the Internet and so many others aren’t even factored in here. CRM and relationship management. Content management. Content creation.

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FinovateSpring 2015 Sneak Peek: Part 8

Fintech Labs Insights

Onovative’s powerfully simple marketing automation software helps financial institutions meet the challenge of cross-selling current customers. SmartAsset provides a tools and content platform to give consumers personalized and actionable advice. Why it’s great. Our platform brings innovation to mobile card services.