Independent Banker

DECEMBER 31, 2021

As social media platforms tinker with their algorithms, marketing experts say one trend is clear: Paid social campaigns are becoming increasingly necessary to cut through the noise and reach customers. Social media has made it easier for community banks to nurture connections with prospects, customers and the community.

Marketing Strategies 91

Marketing Strategies Strategy Marketing social media 91

Jeff For Banks

JUNE 19, 2016

Kevin Tynan, a regular American Banker contributor , recently penned an article: Digital Bank Marketing, It's All About the Content. He cited a recent survey that found content marketing ranks as companies' most significant digital marketing trend for 2016. See the ad in my Facebook feed today. Google Cloud.

social media 60

social media Chicago Google Survey 60

Independent Banker

JULY 31, 2022

The financial press, economic commentators and social media sites have used a collection of terms this year that convey a certain image of market values for investment securities: “Plummet.” Trust me when I say it was not a money-market equivalent. Another enticement is the market values of 7(a)s are remarkably stable.

Memphis 103

Memphis Community Security Community Bank 103

Banking 2020

DECEMBER 15, 2014

Here’s a look at why and how managers should adjust their style to effectively lead the new generation of workers. They’ve been reared in a society that values participation and collaboration; sharing and exchanging ideas by way of blogs and social media is their norm. Be transparent. Honor their need for work-life balance.

Millennials 58

Millennials Management How To social media 58

Banking 2020

MARCH 10, 2015

Here are a few ways Kyle described how this concept might work: Marketing to the local community and actively becoming a part of it. In today’s fast-paced life, this means engaging with them through social media, as well as hosting educational events. Making the small to mid-market loans more financially viable.

Community 40

Community Lending Capital Conference 40

CB Insights

MAY 10, 2018

The early consultants changed that by using market research and data analysis combined with niche expertise to help companies manage their supply chains, improve their product positioning, and enter new markets to beat their competitors. According to estimates, McKinsey makes about $8.8B Each one is still growing.

Strategy 78

Strategy Management Analytics Tools 78